Educated buyers need more informed sales teams
Today’s buyers are spending more time than ever researching their options. In a competitive marketplace, your sales team needs to be prepared to meet your prospects where they are and provide the necessary resources and guidance to nurture them into customers. An effective sales enablement strategy provides the essential tools, content and insights to foster better relationships with your prospects and drive leads down the funnel.
“We worked with New Breed recently on a redesign and launch of our website. The project was complex and the experience and results were great. In particular, they were flexible and collaborative with good systems in place for cross-country/time-zone communication. Their collective expertise meant they were able to offer us strong, industry-leading advice.”
Jesse Finn | Senior Brand and Content Manager | Talmundo
Read MoreLet your sales team focus on what they do best
Enabling your sales team to be more effective and efficient doesn’t mean just sharing content or creating new collateral. It’s about building a comprehensive strategy that includes training and messaging, as well as processes and workflows to make enablement resources easily accessible. That way, you can free up more time in your team’s day to spend on building relationships with prospects.
Explore ResourcesSales Enablement
Training and coaching
Our team will help you identify gaps in your messaging and sales strategy. By doing so, we can create effective coaching and training to help improve how your team handles objections, leverages existing resources and builds upon their particular approach.
Competitive research
Every rep inevitably faces competition in the sales process. Through robust competitive research, our team can craft effective sales battlecards that will inform your team on how to tailor your value proposition and approach depending on who they’re up against.
Playbooks and sequences
How your team sells can vary depending on the product, persona or particular scenario. Ensure your team is prepared with resources like call scripts, positioning guides and playbooks that lay out best practices for any situation.Content development
Our team of expert strategists, copywriters and designers can help develop and leverage sales collateral including pitch decks, case studies and one-sheets that communicate essential messaging and positioning while helping your brand stand out in sales conversations.Training and coaching
Our team will help you identify gaps in your messaging and sales strategy. By doing so, we can create effective coaching and training to help improve how your team handles objections, leverages existing resources and builds upon their particular approach.
Competitive research
Every rep inevitably faces competition in the sales process. Through robust competitive research, our team can craft effective sales battlecards that will inform your team on how to tailor your value proposition and approach depending on who they’re up against.