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Evaluate the effectiveness of your marketing and sales efforts with the Demand Generation Maturity Matrix

Having a cohesive understanding of your performance is essential for setting yourself up for long-term success.

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While regular reporting is important for informing your decision-making, audits help paint a more comprehensive picture of how you're performing in specific areas.

DG Maturity Preview

This template will guide you through a self-evaluation of essential drivers for demand generation success at your business. It also includes a copy of our Pocket Guide to Demand Generation Success Drivers to help you understand how you should evaluate each initiative! 

Leveraging this matrix will help you:

  • Understand which initiatives are more developed, and which aren't 
  • Determine where to invest more resources
  • Evaluate the breadth of your demand generation strategy 

To start your evaluation, fill out the form! 

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Axonius
New Breed has quickly proven themselves to be the partner we've been looking for. Extremely organized, quick to respond, creative, and accessible, so far things have been very smooth sailing. We're utilizing them as an extension of our demand gen, content and website teams. We spent the better part of 6 months looking for the right agency to help us and couldn't be happier with our decision.

Megan Berry Vice President, Demand Generation