Posts by Elizaveta Shkurina

September 20, 2024 Lessons Learned from INBOUND 2024 Each year, HubSpot's INBOUND conference drives conversations and inspires new...

What people are reading

Editor's Picks.

Check out some of our most valuable content about driving demand, enhancing operations and growing revenue.

August 7, 2024 CHECKLIST: What's in a Successful Go-to-Market Strategy? Getting ready to market with your new product? Some might think all it takes to...

July 30, 2024 Lead Generation Website Essentials: Proven Steps for Sustainable Growth Part Three: Proven Steps for Sustainable Growth Earlier in our series, we...

July 23, 2024 Lead Generation Website Essentials: Success Stories & Their Strategies Part Two: Success Stories & Their Strategies In part 1 of our lead generation...

July 17, 2024 Lead Generation Website Essentials: Creating Your Site Part One: Lead Generation Website Essentials Creating Your Site The main...

June 25, 2024 Driving a Successful ABM Strategy: Integrating Your Tech Stack In our first blog around successful account based marketing strategies, we...

June 19, 2024 Driving a Successful ABM Strategy: Ideal Customer Profile Alignment Part One: Aligning Teams Around Your ICP I don’t know about you, but the pace...

April 25, 2023 How to Solve 6 Common Data Quality Issues with Operations Hub According to HBR, only 3% of companies’ data meets basic data quality...

April 20, 2023 27 Top HubSpot Integrations for Marketing, Sales, and RevOps Integrations are the key to driving revops success at any scaling business. One...

April 17, 2023 8 Questions to Ask Early in the Sales Process In a world where economic pressures constantly shift the buying landscape, the...

April 7, 2023 From AI Content to Improved Workflows: HubSpot's New Features HubSpot has unveiled exciting new updates and features across its Marketing,...

March 31, 2023 3 Sales Metrics to Track in 2024 With the right tools and approaches, sales teams can thrive in any economic...

March 24, 2023 How to Tackle Your First RevOps Project RevOps projects can be overwhelming for beginners, but don't let that...

March 23, 2023 11 Selling Tactics to Overcome Economic Headwinds Are you feeling the heat in this economic climate? You're not alone. We sat...

March 20, 2023 4 Challenges Facing Sales Leaders in 2024 Sales leadership can be a tough job. You’re constantly managing competing...

Sr Creative Strategist specializing in B2B brand creation, sales enablement, and SaaS demand generation. With 8 years of experience, she excels in driving ROI and revenue-driven KPIs through collaborative innovation.

Video Library

Looking for more insights and information? You can learn directly from our experts by heading to our video library.

Start Watching

Guides and Templates

Tune into the Adding Value Podcast for more marketing, sales and service content.

Explore our Content

Ready to jumpstart your acquisition, retention and expansion efforts?